NOVVUS is a small corporate studio that builds and operates consumer brands from idea to execution. We start with research to understand what customers actually need, then translate those insights into product development, brand positioning, and go to market planning. We stay close to the day to day work that keeps a brand strong, from sourcing and quality checks to inventory planning, fulfillment, and customer experience.

Our portfolio includes Healthy Harness, a premium no pull, no choke dog walking brand built around comfort, safety, and better control on walks. We are also developing a Fitness Tracker brand focused on simple habit building and clear progress tracking. Across every project, our goal is to build products people trust and brands that grow through consistent operations and real customer value.